Thailand Fertilizer Market is projected to witness a CAGR of 4.3% during the forecast period (2021-2026). Covid-19 has a direct and negative impact on the value chain of the fertilizer market. The lockdown in Thailand has affected the transportation systems adversely. This has led to the use of the emergency stock of raw materials by manufacturers for continuing production. The market is expected to gain momentum post-2021 with an increase in demand for fertilizers due to improved economic conditions. The increasing adoption rate of new technologies by the farmers, increasing agricultural productivity, growing country population are some of the major factors that are driving the Thailand fertilizer market. Synthetic fertilizer consumption has decreased in the country in the recent past. For instance, According to IFASTAT, the nitrogenous fertilizer consumption in the form of Urea was 739.5 thousand metric ton in 2016, which has reduced to 705.2 thousand metric ton in 2017. Despite the increasing area under organic cultivation in the country, the challenges in the usage of bio-fertilizers and organic fertilizers are still making the farmers prefer synthetic or chemical fertilizers.
Key Market Trends
Increasing Agricultural Productivity
Despite of the unchanged agricultural land in the country, remaining at 22.1 million hectares in 2018; agricultural productivity in Thailand is increasing every year. Accroding to FAOSTAT, the total agricultural production in the country was 184.5 million metric ton in 2016, which has reached 231.7 million metric ton in 2019. This % increase in the agricultural production in the country is majorly due to the increased adoption of various agricultural products and technologies including fertilizers. The country is also planning to boost the sgricultural productivity throughits national developemnt scheme 'Agriculture 4.0'. Through this program, Thailand government is trying to increase yeaild per rai (0.16 hectares) by reducing the inefficiency. Thailand government also granted susbsidy for paddy farmers, it also allocated USD 402.5 million for minimum gaurnteed price (MSP) for Palm, at USD 0.12 per kilogram. The increasing agriculture productioncouped with various government schemes the demand for fertilizers in the country is expected to grow during the study period.
Increasing Organic Cultivation
Thailand is promoting itself as a center for organic farming and trading in ASEAN. According to FiBL Statistics, the area under organic farming in the country was 57.2 thousand hectares in 2016, which have increased by 66.1% and reached 95.1 thousand hectares in 2018. Thailand government has designed a five-year plan in 2020 to boost organic farming in the country. The government also supports developing and marketing organic products. The Thailand Government is expecting a 10% year-on-year growth rate for the organic products market. Increasing organic cultivation has lead to a decrease in the use of synthetic or chemical fertilizers. According to IFASTAT, the nitrogenous fertilizer consumption in the form of Urea was 739.5 thousand metric tons in 2016, which has reduced to 705.2 thousand metric tons in 2017. The growing organic cultivation in the country is likely to refrain from the fertilizer market growth in Thailand. However, there are few challenges such as low awareness, low shelf-life of the organic and biofertilizers which makes the farmers go for synthetic fertilizers in the country.
Yara (Thailand) Company Limited, NFC Public Company Limited., Chai Thai Co., Ltd., Thai Central Chemical Public Company Limited., and Terragro Fertilizer Co., Ltd. are some of the active players in the market. Mergers & Acquisitions, Partnerships, Expansion, Product Launches are some of the most adopted business strategies by these active players.
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