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[ 英語タイトル ] Brazil Agricultural Machinery Market - Growth, Trends, COVID-19 Impact, and Forecasts (2021 - 2026)

Product Code : MDAG00112571
Survey : Mordor Intelligence
Publish On : May, 2021
Category : Agriculture and Allied Activities
Report format : PDF
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[Report Description]

The Brazilian agricultural machinery market is projected to register a CAGR of 6.7% during the forecast period, 2021-2026. The Covid-19 crisis has resulted in a decrease in commodity prices and farm revenues, which in turn made the farmer stop investment in machinery replacements leading to the decreased sales in the market. As global supply chains were disrupted and manufacturing industries closed down in accordance with government measures to prevent the spread of the virus, the market was slowed down during the pandemic As stated by Brazil’s ANFAVEA, the farm tractor year-to-date sales fell by 9.5% in May, with 2,562 units sold in 2019, when compared to 2,832 units in 2018. At the same time, sales were up 2.6% compared to the previous month, when 2,495 units were registered in April. The accumulated volume during the first five months of 2019 was 11,822 tractors. Improved technology such as precision farming, expanding planted areas, increased government initiatives, reducing import tariffs, improvements in infrastructure, and growing demand for soybeans have been the key factors driving growth in the Brazil agriculture equipment market.​ The market is largely dominated by the top three global players John Deere, AGCO & CNH industrial due to the higher quality of product and better after sales service offered by these players. Domestic manufacturing accounts for the vast majority of machinery sales due to the presence of local production plants of all the major companies.​

Key Market Trends

The Brazilian Farm Structure and Consolidation of Smaller Farms

The availability of skilled labor in Brazil is reducing, as compared to the increasing area under agricultural activities. As farming is a heavy job for most farmers, they depend on technology to help increase farm productivity. As of 2018, the agricultural land in Brazil covered about 31.0% of the total land available, out of which 65.0% was occupied by smaller farms of less than 20 hectares. More farms are being consolidated in Brazil in order to share the cost of heavy agricultural machinery and solve the national problem of food scarcity in Brazil. Also, as small farms are slowly being acquired by the bigger ones, the need for agricultural machinery is increasing. Hence, the market for agricultural machinery can be expected to grow at a fast pace in Brazil.

Rising Soybean Production

Soybean is a majorly cultivated and exported crop in Brazil. In 2018, Brazilian farmers witnessed an increase in soybean production by about 10% from that in 2017, covering more than 30 million hectares of cultivated land in the country. The farmers investment toward high-cost inputs resulted in positive yields of the soybean crop. Increasing high-cost inputs in the agricultural farms will prevail over the forecast period, as the country’s economic conditions started recovering in 2018. The high-cost inputs are anticipated to increase during the forecast period. High return profits, owing to the increasing crop production and investment toward technology, will urge the farmers to adopt agricultural machinery during the forecast period.

Competitive Landscape

The agricultural machinery market in Brazil is fairly consolidated, and it is dominated by global manufacturers, as farmers prefer international companies for assurance of quality and after-sales services offered by the big companies. Machines that are manufactured domestically account for the majority of sales, as most international companies have their local production setups in the country.

Reasons to Purchase this report:

- The market estimate (ME) sheet in Excel format
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1.1 Study Assumptions and Market Definition
1.2 Scope of the Study



4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Porter's Five Forces Analysis
4.4.1 Bargaining Power of Suppliers
4.4.2 Bargaining Power of Buyers
4.4.3 Threat of New Entrants
4.4.4 Threat of Substitute Products
4.4.5 Intensity of Competitive Rivalry

5.1 Tractors
5.1.1 Below 80 HP
5.1.2 81 to 130HP
5.1.3 Above 130 HP
5.2 Ploughing and Cultivating Machinery
5.2.1 Ploughs
5.2.2 Harrows
5.2.3 Cultivators and Tillers
5.2.4 Other Ploughing and Cultivating Machinery
5.3 Planting Machinery
5.3.1 Seed Drills
5.3.2 Planters
5.3.3 Spreaders
5.3.4 Other Planting Machinery
5.4 Harvesting Machinery
5.4.1 Combine Harvesters
5.4.2 Forage Harvesters
5.4.3 Other Harvesting Machinery
5.5 Haying and Forage Machinery
5.5.1 Mowers
5.5.2 Balers
5.5.3 Other Haying and Forage Machinery
5.6 Irrigation Machinery
5.6.1 Sprinkler Irrigation
5.6.2 BatteDrip Irrigationry Operated
5.6.3 Other Irrigation Machinery

6.1 Market Share Analysis
6.2 Most Adopted Strategies
6.3 Company Profiles
6.3.1 John Deere Brasil Ltda
6.3.2 AGCO do Brasil
6.3.3 CNH Industrial Brasil Ltda
6.3.4 Kubota Tractor Corp.
6.3.5 Claas KGaA mbH
6.3.6 ARGO SpA
6.3.7 Massey Ferguson





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