The United States the second-largest floor covering market in the world and is forecasted to register moderate growth during the forecast period. The growing construction market especially the residential construction is forecasted to drive the market. Ceramic tiles segment is the largest and the faster-growing segment of the non-resilient floor covering market owing to the factors such as the low maintenance requirements, high durability, and high resistance to scratches, moisture, stains, etc. The non-resilient floor covering when maintained properly limits the fading of the floor covering irrespective of the material that they are made. Along with these, the non-resilient floor coverings are available in various sizes and shapes and majority manufacturers are offering easy customization when ordered in bulk quantities. The other variant of ceramic tiles i.e mosaic ceramic tiles are widely used in creating designs on floors and the walls as well and are largely used in low traffic areas. Improving technology is helping the non-resilient floor covering market to experiment with designs by adopting digital printing technology. The adoption of digital printing has expanded the application of ceramic tiles to exterior segments and the living rooms, balcony, and other areas.
Key Market Trends
Ceramic Tiles Occupy A Major Share of the Market
Ceramic tiles occupy a major share of the non-resilient floor covering market in the United States. The United States imported more than 190 million sq.ft of ceramic tiles in 2019, which was 5.5% less than the total that the country imported during the previous year. And the country exported more than 31 million sq.ft of the ceramic tile during 2019 which was around 6.8% up from the previous year. Canada and Mexico are the largest markets for the United States ceramic tiles.
Growing Residential Segment is Driving the Market
The growing construction industry in the United States is increasing the demand for floor coverings across the nation. Ceramic tiles being one of the top five most preferred floor covering choices because of the large variety of choices, cost-effectiveness, and easy maintenance they offer has made them largely dependent on the residential construction market. The number of new single-family homes sold were at their highest level in 2019. A total of 682,000 units residential single-family homes sold in the year which represented a 10.5% increase from the previous year.
The report covers major players operating in the United States non-resilient floor covering market along with their product portfolio, key financials, and developments. The market is transforming with many technological advancements through product innovation and process automation. The key market players are focusing on improving their production capacity which will help them to increase exports.
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