The Asia-Pacific omega-3 products market is projected to register a CAGR of 9.3% during the forecast period, 2020-2025.
The Asian market for omega-3 products is an emerging and one of the fastest-growing markets. The dietary supplements sector has the highest consumer base in terms of volume and value in the omega-3 market, followed by the food and beverage fortification sector.
The shift in consumer preference toward a healthy diet comprising omega-3 ingredients and the use of fish oil in Southeast Asia are expected to boost the sales of omega-3 in the Asia-Pacific region.
Key Market Trends
Infants Formula Driving the Market Growth in the Region
The importance of omega-3 in infant nutrition in the Asia-Pacific region stands unparalleled; and as a result, there is a gigantic demand for omega-3 products. This increasing demand for infant nutrition is driving the omega-3 market in Asia-Pacific, supported by the health attributes it delivers for pre- and post-natal.
China and India are the world’s largest consumers of infant formula products, due to high birth rates in the countries. China accounted for about one-third of the infant formula market in 2015, whereas infant formula is also the largest segment of baby food in India, where an annual average of childbirth is over 25 million children. Due to the increasing demand for high nutritional food for infants in the developing economies of Asia, such as China and India, a further increase in the consumption of omega-3 products is expected in the region.
Increasing Demand from the Aging Population
With populations across the world living longer, there is a growing focus on healthy aging that transforms into a meaningful lifespan without major chronic diseases and with good physical and mental function. Countries, such as Japan, are experiencing a "super-aging" society, both, in rural and urban areas. According to 2014 estimates by Bloomberg, 33.0% of the Japanese population was above the age of 60, 25.9% were aged 65 or above, and 12.5% were aged 75 or above.
Higher blood levels of omega-3 fatty acids found in seafood are associated with a higher likelihood of healthy aging among older adults. The above-mentioned factor, in turn, impacts the manufacturers operating in the region positively to target specific countries that have an increasing propensity, in terms of old age population.
Some of the leading manufactures in Asia-Pacific for omega-3 products are Unilever, Amway, and Nestle. Asia is witnessing an increasing preference for omega-3 products, which is enabling, both, global and regional omega-3 manufacturers to expand their product portfolios and innovate their existing product lines, to serve the increasing health needs of the Asia-Pacific consumers.
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