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ヘッドアップディスプレイ市場ー業界洞察、主要プレーヤー・企業別、成長機会別、最新傾向別、開発別、主要な成長ドライバー別、主要な課題別によってセグメンテーション、予測 2023年


[ 英語タイトル ] Head-Up Display Market by Component (Video Generator, Projector/Projection Unit, Display Unit, Software), Type (Conventional HUD, AR-Based HUD), Application (Aviation, Automotive), and Geography - Global Forecast to 2023


Product Code : MNMSE00109588
Survey : MarketsandMarkets
Publish On : June, 2021
Category : Semiconductor and Electronics
Study Area : Global
Report format : PDF
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[Report Description]

“Increase in awareness about passenger and vehicle safety drives the head-up display market”
The head-up display market is expected to reach USD 4.71 billion by 2023 from USD 1.27 billion in 2018, at a CAGR of 29.91% between 2018 and 2023. The factors such as increase in awareness about passenger and vehicle safety, convenience offered by the combination of satellite navigation technology and HUD system, increase in demand for connected vehicles and technologically advanced HUDs drive the demand for head-up displays. However, large space requirement in the automotive cockpit and high requirement of luminance, power, and brightness restrain the growth of the market.
“Conventional HUD held the largest share of the head-up display market in 2017”
Conventional HUD held the largest share of the head-up display market in 2017. Conventional HUDs are widely used in commercial and defense airplanes and automobiles applications. Conventional HUDs in airplanes display information regarding position, radar information, flight path, acceleration, and real-time position, which helps pilots to react instantly. This innovation has slowly made its way into the automotive industry and is currently being considered among the prominent driver assistance systems. Increasing adoption of the technology by OEMs, reducing installation prices of HUD systems, and increasing importance given to vehicle and passenger safety systems are the factors responsible for the growth of this market.
“North America is expected to hold the largest share of the market during the forecast period”
North America held the largest share of the head-up display market in 2017, in terms of revenue, and the similar trend is expected to continue during the forecast period. Drivers responsible for the growth of the HUD market in North America are increase in awareness about active safety systems in automobile and aircraft manufacturing business; large customer base and high disposable income of people propel the demand for premium and luxury cars equipped with HUDs, which act as value-added features for these cars.

Breakdown of primary participants:
• By Company Type: Tier 1 = 25%, Tier 2 = 35%, and Tier 3 = 40%
• By Designation: C-Level Executives = 35%, Directors = 25%, and Others = 40%
• By Region: Europe = 43%, APAC = 29%, North America = 14%, and RoW = 14%
Some of the major players operating in the head-up display market are as follows:
1. Nippon Seiki (Japan)
2. Continental (Germany)
3. DENSO (Japan)
4. BAE Systems (UK)
5. Visteon (US)
6. Pioneer Corporation (Japan)
7. MicroVision (US)
8. Thales (France)
9. Garmin (Switzerland)
10. Panasonic (Japan)

Research Coverage:
In this report, the head-up display market has been segmented on the basis of component, type, application, and geography. The report also discusses the drivers, restraints, opportunities, and challenges for the market growth. It gives a detailed view of the market across 4 main regions—North America, Europe, APAC, and RoW. Value chain analysis has been included in the report, along with the key players and their competitive analysis in the head-up display ecosystem.

Reasons to Buy the Report:
• This report includes statistics for the head-up display market based on component, type, application, and geography, along with their respective market sizes.
• Value chain analysis and key industry trends have been provided for the market.
• Major drivers, restraints, opportunities, and challenges for the head-up display market have been provided in detail in this report.
• This report would help stakeholders to understand their competitors better and gain more insights to enhance their position in the market. The competitive landscape section includes competitor ecosystem and the recent development strategies adopted by the key players in the market such as product launches and developments, partnerships, and mergers and acquisitions.

TABLE OF CONTENTS

1 INTRODUCTION 15
1.1 OBJECTIVES OF STUDY 15
1.2 DEFINITION 15
1.3 SCOPE OF THE STUDY 16
1.3.1 MARKETS COVERED 16
1.3.2 GEOGRAPHIC SCOPE 16
1.3.3 YEARS CONSIDERED FOR STUDY 17
1.4 CURRENCY 17
1.5 LIMITATIONS 17
1.6 STAKEHOLDERS 17
2 RESEARCH METHODOLOGY 18
2.1 RESEARCH DATA 18
2.1.1 SECONDARY DATA 19
2.1.1.1 List of major secondary sources 19
2.1.1.2 Secondary sources 20
2.1.2 PRIMARY DATA 20
2.1.2.1 Primary interviews with experts 20
2.1.2.2 Key data from primary sources 21
2.1.2.3 Key industry insights 21
2.1.2.4 Breakdown of primaries 22
2.1.3 SECONDARY & PRIMARY RESEARCH 22
2.2 MARKET SIZE ESTIMATION 23
2.2.1 BOTTOM-UP APPROACH 23
2.2.1.1 Approach for capturing the market size by bottom-up analysis (demand side) 23
2.2.2 TOP-DOWN APPROACH 24
2.2.2.1 Approach for capturing the market size by top-down analysis
(supply side) 25
2.3 DATA TRIANGULATION 26
2.4 ASSUMPTIONS 27
3 EXECUTIVE SUMMARY 28
4 PREMIUM INSIGHTS 32
4.1 MAJOR OPPORTUNITIES IN HEAD-UP DISPLAY MARKET 32
4.2 HEAD-UP DISPLAY MARKET, BY TYPE 32
4.3 HEAD-UP DISPLAY MARKET IN APAC 33
4.4 HEAD-UP DISPLAY MARKET, BY APPLICATION 34
4.5 HEAD-UP DISPLAY MARKET, BY REGION 34
5 MARKET OVERVIEW 35
5.1 INTRODUCTION 35
5.2 MARKET DYNAMICS 35
5.2.1 DRIVERS 36
5.2.1.1 Increase in awareness about passenger and vehicle safety 36
5.2.1.2 Convenience offered by combination of satellite navigation technology and HUD system 36
5.2.1.3 Increasing demand for connected vehicles 37
5.2.1.4 Increasing demand for technologically advanced HUDs 38
5.2.1.5 Augmented reality expected to drive HUD market 38
5.2.2 RESTRAINTS 39
5.2.2.1 Large space requirement in automotive cockpit 39
5.2.2.2 High requirement of luminance, power, and brightness 39
5.2.2.3 Fatal errors in HUD display technology 39
5.2.3 OPPORTUNITIES 40
5.2.3.1 Increasing demand for semi-autonomous and electric vehicles 40
5.2.3.2 Screen-less display is an emerging technology in HUD market 40
5.2.3.3 Enhanced driving experience using AR-based HUDs 40
5.2.4 CHALLENGES 41
5.2.4.1 High cost of advanced head-up display systems 41
5.2.4.2 Laser-based volumetric display as an alternative to HUD 41
6 INDUSTRY TRENDS 42
6.1 INTRODUCTION 42
6.2 VALUE CHAIN ANALYSIS 42
6.3 REGULATORY STANDARDS 43
7 HEAD-UP DISPLAY MARKET, BY COMPONENT 45
7.1 INTRODUCTION 46
7.2 VIDEO GENERATOR 48
7.3 PROJECTOR/PROJECTION UNIT 48
7.3.1 LIQUID CRYSTAL ON SILICON (LCOS) PROJECTOR 49
7.3.2 DIGITAL LIGHT PROCESSING (DLP) PROJECTOR 49
7.3.3 LASER BEAM STEERING (LBS) PROJECTOR 49
7.4 DISPLAY UNIT 50
7.4.1 DIGITAL MICRO MIRROR DEVICE (DMD) DISPLAY 51
7.4.2 LIQUID CRYSTAL DISPLAY (LCD) TECHNOLOGY 51
7.4.3 LIQUID CRYSTAL SILICON TECHNOLOGY 51
7.4.3.1 Nematics LCoS display 51
7.4.3.2 Ferroelectric LCoS display 51

7.5 SOFTWARE 52
7.6 OTHERS 53
8 HEAD-UP DISPLAY MARKET, BY TECHNOLOGY 54
8.1 INTRODUCTION 54
8.2 CATHODE RAY TUBE 55
8.3 LIGHT-EMITTING DIODE 55
8.4 OPTICAL WAVEGUIDE 55
8.5 MICROELECTROMECHANICAL SYSTEM 56
9 HEAD-UP DISPLAY MARKET, BY TYPE 57
9.1 INTRODUCTION 58
9.2 CONVENTIONAL HUD 60
9.2.1 WINDSHIELD-BASED HEAD-UP DISPLAY 60
9.2.2 COMBINER-BASED HEAD-UP DISPLAY 61
9.3 AR-BASED HUD 63
10 HEAD-UP DISPLAY MARKET, BY APPLICATION 65
10.1 INTRODUCTION 66
10.2 AVIATION 68
10.2.1 CIVIL AVIATION 68
10.2.1.1 Civil aircraft 68
10.2.1.2 Civil helicopter 69
10.2.2 MILITARY AVIATION 69
10.2.2.1 Aircraft 69
10.2.2.2 Helicopter 69
10.3 AUTOMOTIVE 72
10.3.1 PASSENGER CAR 73
10.3.2 COMMERCIAL VEHICLE 73
11 GEOGRAPHIC ANALYSIS 76
11.1 INTRODUCTION 77
11.2 NORTH AMERICA 78
11.2.1 US 81
11.2.2 CANADA 82
11.2.3 MEXICO 83
11.3 EUROPE 84
11.3.1 GERMANY 87
11.3.2 UK 88
11.3.3 FRANCE 89
11.3.4 REST OF EUROPE 89

11.4 APAC 90
11.4.1 CHINA 94
11.4.2 JAPAN 94
11.4.3 SOUTH KOREA 95
11.4.4 AUSTRALIA 96
11.4.5 REST OF APAC 96
11.5 ROW 97
12 COMPETITIVE LANDSCAPE 101
12.1 INTRODUCTION 101
12.2 RANKING ANALYSIS OF HEAD-UP DISPLAY MARKET 102
12.3 COMPETITIVE SCENARIO 103
12.3.1 PRODUCT LAUNCHES & DEVELOPMENTS 104
12.3.2 PARTNERSHIPS, AGREEMENTS, JOINT VENTURES, CONTRACTS, & COLLABORATIONS 104
12.3.3 MERGERS & ACQUISITIONS 105
13 COMPANY PROFILE 106
13.1 INTRODUCTION 106
13.2 KEY PLAYERS 107
(Business overview, Products offered, Recent developments, MNM view, SWOT analysis)*
13.2.1 NIPPON SEIKI 107
13.2.2 CONTINENTAL 109
13.2.3 VISTEON 112
13.2.4 DENSO 115
13.2.5 BAE SYSTEMS 118
13.2.6 PIONEER CORPORATION 121
13.2.7 MICROVISION 123
13.2.8 THALES GROUP 125
13.2.9 GARMIN 127
13.2.10 PANASONIC 129
*Business overview, Products offered, Recent developments, MNM view, SWOT analysis might not be captured in case of unlisted companies.
13.3 OTHER PLAYERS 131
13.3.1 HONEYWELL AEROSPACE 131
13.3.2 ROBERT BOSCH 131
13.3.3 ELBIT SYSTEMS 132
13.3.4 SAAB AB 132
13.3.5 ESTERLINE TECHNOLOGIES 133
13.4 KEY INNOVATORS 134
13.4.1 NAVDY 134
13.4.2 HUDWAY 134
13.4.3 NUVIZ 134
13.4.4 EXPLORIDE 135
13.4.5 HEADS UP DISPLAY 135
14 APPENDIX 136
14.1 DISCUSSION GUIDE 136
14.2 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 138
14.3 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 140
14.4 AVAILABLE CUSTOMIZATIONS 141
14.5 RELATED REPORTS 141
14.6 AUTHOR DETAILS 142

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