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[ 英語タイトル ] Virtual Power Plant Market by Enabling Technology (Demand Response, Distributed Generation, and Mixed Asset), End-Use Customer (Commercial & Industrial, and Residential), and by Region - Global Trends & Forecasts to 2021


Product Code : MNMEP00108081
Survey : MarketsandMarkets
Publish On : February, 2021
Category : Energy and Power
Study Area : Global
Report format : PDF
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[Report Description]

“The virtual power plant market is projected to grow at a CAGR of 29.68% from 2016 to 2021”
The virtual power plant market is projected to reach USD 709.2 million by 2021, at a CAGR of 29.68% from 2016 to 2021. Virtual power plant are used in the industrial, commercial and residential sector which includes residential buildings, commercial building such as hospitals, educational institutions, office towers, municipalities, universities, among others. Increasing share of renewable energy in the power generation mix, growth in smart grid, and lowering costs for solar and energy storage would drive the Virtual power plant market. But few factors such as health safety concerns regarding Electromagnetic Frequency (EMF) and Radio Frequency (RF) exposure could restrain the market growth of virtual power plants.
“The mixed asset technology segment is expected to grow at the highest CAGR from 2016 to 2021”
With regard to the technology segment, mixed asset are expected to constitute the fastest growing market from 2016 to 2021. Mixed asset includes multiple technologies such as solar power, battery storage, and energy efficiency systems which helps in storing energy through off peak hours and thus reducing the energy consumption by energy efficient systems as well as supply clean power.
“The virtual power plant for residential end-user segment is expected to grow at the fastest CAGR from 2016 to 2021”
The residential end-user segment is estimated to grow at the fastest CAGR. The demand from residential sector is expected to increase due to growing awareness of use of renewables and save energy by reducing carbon emissions. Also, the government mandates initiatives for customer engagement, and incentives programs would drive the residential end-user segment. This segment generally uses virtual power plant in applications such as batteries, smart meters, among others.
“North America and Asia-Pacific: The largest and fastest growing market for virtual power plant”
North America is currently the largest market for virtual power plant, closely followed by Europe. The North American market is primarily driven by countries such as the U.S. and Canada. The U.S. is expected to dominate the virtual power plant market. Decline in the costs of solar PV and battery based energy storage system are the factors which would drive the virtual power plant solution market in North America. Also, Asia-Pacific is projected to be the fastest growing market. The region is the largest market for the infrastructure sector & industrial sector and is taking various steps to reduce carbon footprint and produce renewable energy, resulting in the growth opportunities for the virtual power plant market in this region.
Breakdown of Primaries:
In-depth interviews have been conducted with various key industry participants, subject matter experts, C-level executives of key market players, and industry consultants, among other experts, to obtain and verify critical qualitative and quantitative information, as well as to assess future market prospects. The distribution of primary interviews is as follows:
By Company Type: Tier 1- 62%, Tier2- 23%, Tier 3- 15%
By Designation: C-Level- 35%, Manager-Level- 25%, Others- 40%
By Region: Americas- 52%, Asia-Pacific- 24%, Europe- 16%, RoW- 8%
Note: RoW = Rest of the World
The tier of the companies has been defined on the basis of their total revenue, as of 2015: Tier 1 = > USD 10 billion, Tier 2 = From USD 1 billion to USD 10 billion, and Tier 3 = < USD 1 billion
Source: Industry Experts and MarketsandMarkets Analysis

The leading players in the Virtual power plant market include ABB Ltd (Switzerland), Siemens AG (Germany), Schneider Electric (France), EnerNOC, Inc. (U.S.) and Comverge, Inc. (U.S.).
Research Coverage:
From an insight perspective, this research report has focused on various levels of analysis—industry analysis (industry trends), market share analysis of top players, supply chain analysis, and company profiles, which together comprise and discuss the basic views on the competitive landscape; emerging and high-growth segments of the virtual power plant market; high-growth regions; and market drivers, restraints, and opportunities.

The report provides insights on the following pointers:
• Market Penetration: Comprehensive information on products, integrated solutions and services offered by the top players in the global virtual power plant market
• Product Development/Innovation: Detailed insights on upcoming technologies, research & development activities, and new product launches in the Virtual power plant market.

• Market Development: Comprehensive information about lucrative emerging markets – the report analyzes the markets for virtual power plant across regions

• Market Diversification: Exhaustive information about new products, untapped regions, recent developments, and investments in the global virtual power plant market

• Competitive Assessment: In depth In depth vendor dive analysis of all the key players, strategies, products, and manufacturing capabilities of the leading players in the global virtual power plant market

TABLE OF CONTENTS

1 INTRODUCTION 12
1.1 OBJECTIVES OF THE STUDY 12
1.2 MARKET DEFINITION 12
1.3 MARKET SCOPE 13
1.3.1 MARKETS COVERED 13
1.3.2 COUNTRIES COVERED 14
1.3.3 YEARS CONSIDERED FOR THE STUDY 14
1.4 CURRENCY & PRICING 15
1.5 LIMITATIONS 15
1.6 STAKEHOLDERS 16
2 RESEARCH METHODOLOGY 17
2.1 INTRODUCTION 17
2.1.1 SECONDARY DATA 18
2.1.1.1 Key data from secondary sources 18
2.1.2 PRIMARY DATA 19
2.1.2.1 Key data from primary sources 19
2.1.2.2 Key industry insights 19
2.1.2.3 Breakdown of primaries 20
2.2 MARKET SIZE ESTIMATION 21
2.3 MARKET BREAKDOWN & DATA TRIANGULATION 22
2.4 RESEARCH ASSUMPTIONS 23
3 EXECUTIVE SUMMARY 24
3.1 HISTORICAL BACKDROP 24
3.2 CURRENT SCENARIO 24
3.3 FUTURE OUTLOOK 26
3.4 CONCLUSION 28
4 PREMIUM INSIGHTS 29
4.1 VIRTUAL POWER PLANT MARKET, BY TECHNOLOGY 29
4.2 VIRTUAL POWER PLANT MARKET, BY END-USER 30
4.3 NORTH AMERICA: THE LARGEST MARKET DURING THE FORECAST PERIOD 31
5 MARKET OVERVIEW 32
5.1 INTRODUCTION 33
5.2 MARKET SEGMENTATION 33
5.2.1 BY TECHNOLOGY 33
5.2.2 BY END-USER 34
5.2.3 BY REGION 34
5.3 MARKET DYNAMICS 35
5.3.1 DRIVERS 36
5.3.1.1 Increasing share of renewable energy in the power generation mix 36
5.3.1.2 Shift from centralized to distributed generation 37
5.3.1.3 Decreasing costs of solar generation and energy storage 37
5.3.2 RESTRAINTS 38
5.3.2.1 Health safety concerns regarding electromagnetic frequency & radio frequency exposure 38
5.3.3 OPPORTUNITIES 38
5.3.3.1 Rising demand for electric vehicles 38
5.3.3.2 Development of smart grids 40
5.3.4 CHALLENGES 41
5.3.4.1 Cybersecurity issues associated with the energy sector 41
6 INDUSTRY TRENDS 42
6.1 INTRODUCTION 43
6.2 SMART GRID MARKET 44
6.3 MICROGRID MARKET 47
6.4 DEMAND RESPONSE MANAGEMENT SYSTEM MARKET 52
6.5 BATTERY ENERGY STORAGE SYSTEM MARKET 55
6.6 SMART ELECTRIC METER MARKET 58
7 VIRTUAL POWER PLANT MARKET, BY TECHNOLOGY 64
7.1 INTRODUCTION 65
7.2 DEMAND RESPONSE 65
7.3 DISTRIBUTION GENERATION 66
7.4 MIXED ASSET 67
8 VIRTUAL POWER PLANT MARKET, BY END-USER 68
8.1 INTRODUCTION 69
8.2 COMMERCIAL & INDUSTRIAL 69
8.2.1 COMMERCIAL 69
8.2.2 INDUSTRIAL 70
8.3 RESIDENTIAL 70
9 VIRTUAL POWER PLANT MARKET, BY REGION 71
9.1 INTRODUCTION 72
9.2 ASIA-PACIFIC 74
9.2.1 BY TECHNOLOGY 75
9.2.2 BY COUNTRY 75
9.2.2.1 Australia 76
9.2.2.2 South Korea 77
9.2.2.3 Japan 78
9.2.2.4 The Rest of Asia-Pacific 79
9.3 NORTH AMERICA 80
9.3.1 BY TECHNOLOGY 81
9.3.2 BY COUNTRY 81
9.3.2.1 The U.S. 82
9.3.2.2 Canada 83
9.4 EUROPE 84
9.4.1 BY TECHNOLOGY 84
9.4.2 BY COUNTRY 85
9.4.2.1 Germany 85
9.4.2.2 Denmark 86
9.4.2.3 The U.K. 87
9.4.2.4 France 88
9.4.2.5 The Rest of Europe 89
10 COMPETITIVE LANDSCAPE 90
10.1 OVERVIEW 90
10.2 VIRTUAL POWER PLANT: MARKET RANKING, 2015 91
10.3 COMPETITIVE SITUATIONS & TRENDS 91
10.4 VIRTUAL POWER PLANT MARKET: MNM DIVE – VENDOR COMPARISSION 93
11 COMPANY PROFILES 96
(Overview, Products and Services, Financials, Strategy & Development)*
11.1 INTRODUCTION 96
11.2 ABB, LTD. 98
11.3 AUTOGRID SYSTEMS, INC. 100
11.4 BLUE PILLAR 102
11.5 CISCO SYSTEMS, INC. 103
11.6 COMVERGE 104
11.7 CPOWER ENERGY MANAGEMENT 106
11.8 ENBALA POWER NETWORKS, INC. 107
11.9 ENERNOC, INC 109
11.10 FLEXITRICITY LIMITED 112
11.11 GENERAL ELECTRIC 113
11.12 HITACHI, LTD. 115
11.13 IBM 117
11.14 LIMEJUMP LIMITED 118
11.15 NEXT KRAFTWERKE 119
11.16 OLIVENE, INC. 121
11.17 OPEN ACCESS TECHNOLOGY INTERNATIONAL, INC. 122
11.18 OSISOFT 125
11.19 POWER ANALYTICS CORPORATION 126
11.20 ROBERT BOSCH GMBH 127
11.21 SCHNEIDER ELECTRIC 128
11.22 SIEMENS AG 129
11.23 SPIRAE, INC. 131
11.24 SUNVERGE 132
11.25 TOSHIBA CORPORATION 134
11.26 UPSIDE ENERGY, LTD. 135
*Details on Overview, Products and Services, Financials, Strategy & Development might not be Captured in case of Unlisted Companies
12 APPENDIX 136
12.1 INSIGHTS OF INDUSTRY EXPERTS 136
12.2 DISCUSSION GUIDE 137
12.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 140
12.4 INTRODUCING RT: REAL-TIME MARKET INTELLIGENCE 142
12.5 AVAILABLE CUSTOMIZATIONS 142
12.6 RELATED REPORTS 143
12.7 AUTHOR DETAILS 144

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